• We value Catalina Island ecosystems as natural wonders and havens for native species. Catalina Island is a place of enjoyment and respite, and a treasured piece of California history. ​
• We believe that exemplary stewardship of Catalina Island should be a successful balance of conservation, environmental education, and recreation, where each is pursued in ways that enhance the other.​
• We are committed to make Catalina a model to address solutions to environmental challenges and shape a sustainable future.​

• We believe that people from all backgrounds should have access to a welcoming, safe, and enjoyable experience on Conservancy lands.​
• We believe that exemplary nature-based recreation and education are powerful vehicles for engaging people in stewardship of natural and cultural resources on Catalina and beyond. ​
• We understand that providing the systems and supports for the wellbeing of the Conservancy’s employees and their families is critical to success.​
• We believe that it is our responsibility to serve the residents of Catalina Island and greater Los Angeles County/Southern California.​
• We recognize the importance of the history and culture of past, current, and future residents of Catalina Island.

Vision​

Completion of a major Catalina Island landscape restoration project, protecting native plants and animals from extinction and enhancing people’s engagement with and understanding of the Island.​

Action​

We will come together as an organization-wide cross-functional team to complete the gateway projects critical to conservation, education, and recreation success on Catalina Island: managing the introduced mule deer herd and building out the capacity and infrastructure to manage flora and fauna at a landscape level.

Vision​

All Conservancy facilities, programs, and partnerships belong in our portfolio and each clearly benefits the Conservancy’s mission and goals.​

Action​

We will conduct a thorough audit of every Conservancy facility, partnership, business, and program and ensure that, taking nothing for granted, each is set up in the short- and long-term best interests of the Conservancy.

Vision ​

The residents of Catalina Island, Los Angeles County, and Southern California see the Conservancy as a premier recreation and learning destination, a model for balanced land conservation solutions, and an example of how to build successful cultural partnerships.​

Action​

We will study who our key audiences are now, resolve who we want them to be, build clearly defined and messaged offerings to attract and satisfy those stakeholders, and engage in a long-term evaluation of how we are meeting their needs, while prioritizing solutions that benefit the residents of Catalina Island as a whole.

Vision​

To be an action-oriented, collaborative, and successful team of leaders, staff, board, volunteers, and auxiliary groups where individuals feel supported and respected.​

Action​

We will invest in a healthy team, all-around staff recruitment and housing solutions, implement clear decision-making procedures, enact the Diversity, Equity, Accessibility, and Inclusion (DEAI) plan, and evolve the board, volunteers, and auxiliary groups to meet current needs and be representative of our audience.

Vision ​

We have a strong reputation for delivering on our mission and are a popular investment option for philanthropists and partners interested in achieving large-scale conservation solutions.​

Action​

We will increase the number of times key decision-makers see our name, understand our mission, hear of our conservation, recreation, and education accomplishments, and learn of major philanthropic investments in our goals.